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The Business Model Decision That Will Make or Break Your Design Firm

Confused about how to price and position your interior design services? Discover the key differences between customized and productized firm models—and why understanding this distinction is essential to building a profitable, sustainable design business. Learn which model aligns with your goals and how it impacts everything from pricing to client acquisition.

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Caprice Gossett Caprice Gossett

Understanding the Financial Ladder 🪜

Hiring the right financial professionals is crucial for your business, but are you expecting too much from your bookkeeper or accountant? Many business owners mistakenly believe a bookkeeper can handle tax strategy or that an accountant can act as a CFO—leading to financial blind spots and missed opportunities. In this blog, we break down the financial ladder—from bookkeeping compliance to high-level CFO strategy—so you can build a team that truly supports your growth. Understanding the difference between compliance, analysis, and strategy could be the key to unlocking your business’s full financial potential. Read on to ensure you have the right financial expertise at the right time.

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Caprice Gossett Caprice Gossett

Are You Fixing The Wrong Thing?

Struggling to grow your interior design business? The Monkey and the Pedestal framework helps you tackle tough challenges—like pricing, scaling, and client acquisition—by focusing on what truly matters. Learn how to stop wasting time on distractions and start solving the real problems holding your business back. Read more to find out how!

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Breaking the Pricing Norm: How Expert Positioning Puts You in Control | Pt 2

Not every designer can dictate their pricing and payment terms—but not because they can’t, rather because they haven’t positioned themselves as experts who command it. This blog explores how authority, specialization, and a strong brand allow top designers to control client engagements, charge premium fees, and shift from justifying their pricing to confidently setting the terms. Learn how to elevate your positioning and take control of your design business.

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Caprice Gossett Caprice Gossett

Breaking the Pricing Norm: What If You Priced After the Work Was Done 😳 | Pt 1

Many interior designers assume they must provide pricing upfront to land a project, but is that really true? Industries like healthcare and legal services operate on post-service billing—so why not design? This blog explores how designers can rethink pricing structures, implement safeguards to ensure payment, and create a business model that prioritizes value over estimates. Learn how to protect yourself while shifting the way you charge for your expertise.

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Caprice Gossett Caprice Gossett

The Hidden Cost of Pricing Without a Framework

Every time you price a project without a clear framework, you’re losing more than just time—you’re draining your mental energy and sabotaging your financial potential. The stress, second-guessing, and uncertainty take their toll, leaving you stuck in a cycle of burnout and inconsistent earnings.

Ready to take control of your pricing? Schedule a call with the Propos'Ability team today and let’s build a framework that works for you.

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Caprice Gossett Caprice Gossett

The Interior Designer’s Dilemma: Designer, Business Owner, or Expert?

Many designers start their own firms for creative freedom, only to find themselves buried in administrative tasks, financial uncertainty, and constant client demands. Your business model shapes everything—who you hire, how you price, and whether you’re constantly overwhelmed or thriving. If you’re ready to structure your firm for long-term success and prove your expertise, Propos’Ability can help. Let’s build a business that works for you.

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Caprice Gossett Caprice Gossett

Unlocking Your Value: Lessons from The Business of Expertise

This blog explores how designers can apply David Baker’s principles from his book The Business of Expertise—owning a niche, leveraging expertise, pricing confidently, and marketing through thought leadership—to elevate their business and attract the right clients.

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Caprice Gossett Caprice Gossett

Delegate, Don’t Abdicate: Own Your Business Finances

How can you take control of your financials without feeling overwhelmed? In this post, we’ll explore why financial confusion happens, what it can cost your business, and how to stay empowered in your decision-making.

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The Key to Reclaiming Your Time and Energy as an Interior Designer

Feeling overwhelmed, constantly busy, but never quite productive? It’s not a time issue—it’s a clarity issue. In this blog, we explore how interior designers can reclaim their time, energy, and mental bandwidth by asking three powerful questions that bring focus and direction to their work. Learn how clarity can transform your workflow, reduce stress, and help you run your business with intention and momentum.

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The Artistic Origins of the Balance Sheet

In the grand masterpiece of your creative business, the balance sheet plays a pivotal role. It’s more than just numbers; it’s a narrative of your financial journey. Embracing this document allows you to blend your artistic passion with strategic insight, ensuring that your creative dreams are supported by a solid financial foundation.

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